About us

No game, No life

Various games I spent my days with, as the son of a game store owner, I spent my childhood with games.
Games have nurtured me during my days and childhood, immersed in games. It was adventure, history, culture, thought, and sometimes even English and math.

With the changing times, such a fun game store had to close its doors. After closing, I would like to bring the games that have been carefully preserved to the world with my own hands. It is with this desire that I decided to operate this game store.

Our Mission

Title: A Strategy Guide My Father Left Behind

When I was seven, my father quit his job as a company employee and opened a small video game store on the edge of town.

It was a world of wonder—fresh plastic smells, colorful boxes lined up like treasures, and the constant chime of digital sounds coming from the back of the store. After school, I would toss my backpack aside and run straight there. It felt like a dreamland created just for me.

But my father wasn’t just a man who sold games.
He was a hero to the kids who clutched their allowances with hope in their eyes.
He would stay up all night crafting strategies for those stuck on tough bosses, and sometimes, he’d even offer advice about life itself. To our town, he was a kind of sun.

When he left this world too soon, I found myself lost, unsure how to turn the pages of this "strategy guide" called life.

Wandering through days without purpose, what finally brought me back to my feet—ironically—were the very games my father left behind.
Gripping the controller, taking on outrageously difficult challenges, I began to feel something stir again: the courage to keep moving forward in real life.

Games are more than just entertainment.
They are the crystallization of passion and challenge from their creators.
And sometimes, they can become a strategy guide for life itself.
My father taught me that—through how he lived.

This shop is the continuation of my father’s store.
And now, like he once did, I hope to deliver these strategy guides—these games—to someone who may be pausing on a difficult page in their own story.

I may not be able to become the hero my father was.
But I do believe I can offer you a small cheer—a quiet nudge to help you take your next step.

— Shopkeeper, Enjoy Game Japan

My father photographed in the store